The children of Nova Zagora have a new Bella playground

Gifts from Sachi for Kids and fun games accompanied the celebration of the playground opening

The fifth Bella playground constructed and donated under the project More Safe Places for Happy Play of the Food Holding of Bella Bulgaria was found in Nova Zagora to create a more appropriate environment for children’s development. The children’s playground contains slides, swings, sand box, spring riders and recreation areas, and fully complies with European and national standards.

During the celebration accompanying the event the children of Nova Zagora enjoyed the company of Tibi and Dibi - popular cartoon characters of the children sausages Sachi for Kids.

Nova Zagora is one of the five settlements which won the most votes on the special website www.mestazaigra.bg during an online contest held by the Food Holding in 2011. The other cities that already enjoy the new playgrounds are Dobrich, Burgas, Peshtera and Etropole. The Bella Playground is a gift for the children of Nova Zagora on the occasion of the start of the school year. “We thank the parents who supported us, by clearly expressing their desire to provide their children with conditions for an active lifestyle” said Milva Karadzhova, Head of Bella Bulgaria’s Corporate Communications Department, during the opening ceremony.

“Thank you, Bella Bulgaria, from our heart for this precious gift. We are happy that there are companies who think for the well-being of our children” said the Mayor of Nova Zagora, Nicholay Grozev. The need to create an appropriate environment for children is among the hottest topics in our community. Therefore, Bella Bulgaria is committed to continue its work in support of this cause.